Nonprofits and experiential social media shares how nonprofits can improve their social media results and why I think experiential social media has an affinity for cause-focused organizations. This post was triggered by my insights from my recent research on nonprofits and cause-focused organizations. Although I’d served nonprofits throughout my consulting career, my focus was on commercial firms. While organizing Chicago Social Empowerment [Cohort One], I researched many nonprofits to distill the cohort’s categories, so I learned more about nonprofit operations and business models.
First, I’ll share some broad insights about nonprofit operations and business models, specifically focusing on their stakeholders, and broad guidance for improving their results with social media. Then I’ll share insights about experiential social media and why I hypothesize that it has a special affinity for nonprofits.
For brevity, I’ll also use “nonprofit” to refer to social enterprises and other cause-focused organizations.
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The Potential of Female Leadership explores what lessons we may learn from bonobos’ matriarchal social structure, so we can build stronger, more collaborative human communities and groups. Bonobo Handshake is an enthralling insightful book, which I review here. A tremendous bonus is its similarities to and significant differences from Chimpanzee Politics (reviewed yesterday).
Unique, Insightful and Useful Guide to Business and Civil Politics reveals human political strategies through the eyes of a primatologist studying a chimpanzee community. It lays bare most of the behavior people use “to get ahead” in business and politics by explaining the evolutionary underpinnings of these behaviors, so we can appreciate them at a new level.