Services/Enterprise/Delivery Framework
To serve enterprise clients, we employ a classic three-phase management consulting methodology; moreover, since Web 2.0 and LinkedIn are strategic, clients often want to develop in-house capabilities, so we usually have an explicit goal to transfer knowledge to client teams via strategy workshops, mentoring, multimode training and digital documentation.
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How social networks are affecting your organization
- Web 2.0 diagnostic: how are your customers and prospects changing due to social networks and Web 2.0?
- Discover in which social networks your customers and other stakeholders are participating
- Learn what your competitors and adjacent value chain players are doing
- By studying their activities, we conceptualize how this activity is changing their expectations and behavior
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Create your future state and strategy for achieving it
- Define business strategy according to the engagement scope (product, business unit, enterprise)
- Work with customer-facing people to create a hypothesis about the impact that social networks are having on stakeholders
- Test the hypothesis
- Based on your competencies, market position, business strategy and emerging good practices, create a strategy for leveraging social networks to strengthen your connections with stakeholders
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Execute strategy via iterative pilot-scale-integrate process with programs in:
- Business development and sales
- Talent acquisition, recruiting and retention
- Product development, innovation and go-to-market
- Partner and expert programs
- Customer-focused innovation
- Public relations and marketing
The EGLI Enterprise Process Innovation approach enables you to adopt aggressively by mitigating risk |
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