Local 2.0: Trends & Opportunities in Re-localization

conversationsThe fascinating post in the Read Write Web outlines a new trend, “Relocalization” or the inevitable “Local 2.0” that’s a backlash against malls, industrial “retail” and online “community.” It predicts a resurgence of “face to face” interaction, and people paying a premium for locally produced products and “townish” community.

It’s a new synthesis: people increasingly don’t believe in commuting, and many workers are accustomed to working “from home” or in Starbucks or other public coworking spaces. Local 2.0 carries a strong green, anti-carbon tinge as well. And it’s not at all incompatible with periodic jetsetting, everything can interoperate. Definitely worth watching!

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