Social Business Resources
Resources to spark your imagination and transform your business
Social business resources summarizes some of the how-to tools and thought leadership you can find on rollyson.net. Clients constantly say that they appreciate CSRA thought leadership and track record for leading the market. Here are some favorites—in several formats. All aim to help you outperform in the Social Channel, the 21st century’s value engine.
The Social Channel App
In December 2015 I released the Social Channel App in beta, so now you can have your own interactive guide to using experiential social media and social business for transformation. See the App’s microsite.
Experiential Social Media Summary
Experiential Social Media is my own methodology for using ethnographic research to understand people to an unusual degree, so firms can interact with them to build trust and business. See the executive summary.
The Social Network Roadmap(SM)
Released in 2008 to the public, the Social Network Roadmap is an agile full life cycle social business transformation methodology. I’ve used it in client work since then and continued its development. It enables firms to improve their efficiency and results.
Practical Social Business Models & Tools
CSRA develops extensive intellectual property in the form of measurement models, social business adoption models predictions and more. Some of these you can use at home ;^) – here are highlights:
- The Trust Business Chain Reaction and infographic shows how trust monetizes and drives profit.
- Social Network Lifecycle Model explains the four stages of online relationships and quantitative ways to measure your progressions toward commitment and “conversion”
- Using the Relationship Value Map to transform your firm’s ragbag of online networks into a business development powerhouse
- The Executive’s How-to Guide to Social Business is a free online bootcamp that helps you as firm leader or an individual to outperform in the B2B context, using LinkedIn, Twitter, blogs and supporting technologies.
- The Social Business Adoption Curve helps you to outperform competitors by making smarter social business investments; it shows you how to pull ahead during the current market confusion
- The Social Network Roadmap(SM) is one of the most industrial strength social business toolsets around; you could use it as a basic level without our help. Check out the roadmap and different ways to use it.
- Written in 2006, The Knowledge Economy: The Ultimate Context for Understanding the Future has held up extremely well
- CSRA case studies (text) highlight client work and results in several parts of the Social Business Life Cycle.
- More how-to and tools via CSRA’s Technique tag.
Videos and Presentations
- See CSRA’s video page for short videos on experiential social media and social business transformation.
- Chris’s slideshare includes slides from public presentations, and more.
- Chris’s professional speaker page
Subscriptions and Feeds
You can subscribe to this blog and control your information through FeedBlitz. By the way, I don’t resell email or spam anyone.
Also subscribe by RSS. Here are some of the more popular feeds. Right-click the links to copy, or just hit them and bookmark or enter into your RSS reader.
- The whole blog
- Social business
- Industries: All, Hightech, Financial services, Healthcare, Manufacturing, Retail/Entertainment, Professional services, Nonprofit, Government
- Social platforms: All, or LinkedIn, Facebook..
- Society & culture
- Enterprise: All or B2B Sales, B2B Marketing..
- Subscribe to any category by: https://rollyson.net/category/categoryname/b2b/feed/
- Some categories have subcategories; look at Industries, above, for how their RSS feeds work
- Subscribe to any tag by: https://rollyson.net/tag/tagname/feed/
[…] The CSRA blog is long form; subscribe to the whole thing, a category or even a tag via RSS or email. See: http://rollyson.net/social-business-resources/#subscriberonly […]
[…] The CSRA blog is long form; subscribe to the whole thing, a category or even a tag via RSS or email. See: http://rollyson.net/social-business-resources/#subscriberonly […]
[…] The CSRA blog is long form; subscribe to the whole thing, a category or even a tag via RSS or email. See: http://rollyson.net/social-business-resources/#subscriberonly […]
[…] The CSRA blog is long form; subscribe to the whole thing, a category or even a tag via RSS or email. See: http://rollyson.net/social-business-resources/#subscriberonly […]
[…] The CSRA blog is long form; subscribe to the whole thing, a category or even a tag via RSS or email. See: http://rollyson.net/social-business-resources/#subscriberonly […]
[…] The CSRA blog is long form; subscribe to the whole thing, a category or even a tag via RSS or email. See: http://rollyson.net/social-business-resources/#subscriberonly […]