Today was a major milestone for the Executive’s Guide to LinkedIn. Partnering with the Samurai Business Group, I launched the EGLI’s public seminar program at the University of Chicago’s Gleacher Center in front of a sold out crowd of business executives. The seminar, “LinkedIn Core Value Realization,” is designed for experienced LinkedIn users who want to significantly boost their LinkedIn ROI. My two sessions, “The Executive’s Toolbox” and “Template and Technique,” were followed by Samurai Partner Bob Lambert’s “Connecting the Online with the Offline,” which offered some profound insights on trust and networking.
Here I’ll offer you some personal reflections on the topics and the sharing that went on in the room.
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I am pleased to announce that The Executive’s Guide to LinkedIn is going on the road! Our first public seminar will be held on 11 March 2008 at the University of Chicago’s Gleacher Center. The morning seminar’s focus will be helping executives with underutilized Linkedin accounts to take it to the next level by leveraging our planning methodology as well as LinkedIn’s advanced tools.