How We Work

Also see: Introduction or CSRA’s Brochure (PDF)

CSRA services let you tap my expertise when you’re in a wide range of situations. At the simplest, you may want an expert to be a sounding board for a new digital social idea or to help you pitch a new initiative, so consultations enable you to do that. On the other hand, you may need a strategic advisor to evaluate social investments or build high-performing social business teams, so management consulting, interim or employment can help you do that.

Unusual Flexibility

CSRA operates as an agile virtual firm, so I have unusual flexibility that we can use to our advantage when our missions are in alignment. When we consider working together, the most important things to me are: “How can transforming your key stakeholder relationships with digital serve your business strategy? How important is this to you? How do you serve people or firms?”

• CSRA has a transparent process for collaborating with prospective clients to explore whether it makes sense to work together. It’s called the CSRA Pre-Engagement Process.
• Learn more about how I use flexibility in “Career Mission.”
• Services describes services and shows how they fit together.

Formats of CSRA’s Services

1. Consultations are short, focused and transactional; we usually interact via telephone, Facetime, Google Hangout, Skype or enterprise telepresence.
2. Keynotes and presentations help you to educate a mix of prospects, clients, employees and partners at conferences, corporate meetings, retreats or educational events.
3. Executive workshops and seminars educate executive teams about defined topics in half-day to two-day sessions.
4. Management consulting services are collaborative but arm’s length engagements that last from a week to several months or years. They’re ideal for helping you figure out how to use social business to change the rules in discrete steps, at a relatively low commitment.
5. Interim executive/subject matter expert engagements are usually more exclusive agreements in which I perform in an intense role until a key benchmark is reached.
6. Employment executive/subject matter expert engagements are almost always exclusive relationships in which I lead digital marketing, “social business evolution,” or operations at your firm, according to the social business life cycle.

Access the same quality expertise—by the click, by the engagement or by the year. All formats leverage CSRA’s experience, knowledge and tools (mine and my network’s), but I approach each situation without preconception.