LinkedIn’s Steve Patrizi offers advanced thoughts on LinkedIn features, and this report offers far-reaching between-the-lines analysis of executive social networks: a new dimension in advertising and redefining the employer-employee relationship […]
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LinkedIn marketing chief briefs Chicago CMOs on strategy, direction and utility of the executive network for B2B relationship development and sales […] Executive’s Guide to LinkedIn has slated seminars in Chicago (Dec. 9), Cleveland (Dec. 16) and Chicago-West Suburbs (Dec. 18) to enable forward-thinking business leaders to have fun and productive holidays this year. […] Christopher Rollyson tapped to support LinkedIn, Inc. in Chicago coaching sessions for CMOs that will focus on enhancing LinkedIn Profiles […] Cites International Mindset, Judgment and Flexibility—Ambiguity and Global Transformation Form the Backdrop
[…] How Social Networks Boost Market Efficiency for B2B Buyers and Sellers explains how to use LinkedIn to change the rules of business development
[…] Weather Channel Interactive executive explains how LinkedIn enabled a highly desirable acquisition; reflections on profiles and privacy […] |
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The 2008 U.S. presidential election has been the most dramatic in recent history by any measure. Converging economic, cultural and political issues are increasing the level of discomfort among voters and raising the stakes. In endorsing Barack Obama, I have considered the candidates in several dimensions, but my primary perspective has been that of a management consultant. The United States is a client in crisis, and I have asked myself, “What kind of leader does the country need, given the challenges it faces?” Barack Obama is my prescription, although there may be unwelcome side effects. If circumstances were different, I might well have favored John McCain.
Since the early 2000s, everyone has struggled to develop measurable economic models for social media and Web 2.0, mostly with little success. During 2007 and 2008, CSRA has worked with clients on several levels hammering out models to pass enterprise muster, and here I will briefly share one that shows considerable promise for its practicality and utility to businesses. The immediate context is B2B business development and sales, but it is applicable to numerous other enterprise processes as well.