Please be patient while this launches, over the weekend, CDT.
Cheers- Chris
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Enterprise 2.0 and B2C Web 2.0 Show Serious Traction—But Social Sticky Wickets Remain—How to Trust?
SNC SF 2008 took place July 10-11, 2008 at the UC San Francisco’s Mission Bay Conference Center. It was a focused conference that balanced start-ups’ and enterprises’ innovation—with a dash of perspective from Apple co-founder Steve Wozniak and Social Networking Watch’s Mark Brooks. On the enterprise side, GE’s Grewal and GM’s Denison covered the enterprise 2.0 and B2C Web 2.0 perspectives respectively, while the U.S. Air Force’s Adkins presented nascent cross-boundary collaboration in the armed services. Start-ups Twitter, Mowave, Faceforce and many others gave fascinating examples of innovation along several vectors. I beta-released the Social Network Roadmap in my presentation and moderated a panel with Visible Path, Jigsaw and LinkedIn in which we discussed various aspects of how enterprises were using social networks. IBM’s Rawn Shah offered a useful network for “social context” for planning and solutions for social networks. Notable, too, was Daniel Brusilovsky’s very lucid presentation, “Social Networks: a Teen Perspective. Daniel is the 15 year old founder of Teens in Tech. I have coverage of all these tracks, which I’ll summarize before Analysis and Conclusions. The reportage follows this convention: the summaries are from my notes of speakers’ remarks, and when a sentence is parenthesized, it is a comment. Click on logos for abstracts of the tracks. Continue reading San Francisco Social Networking Conference Provides 2008 Mid-Year Adoption SnapshotWeb 2.0 and the Mergers and Acquisitions Industry at the AM&AA reveals how digital social networks are affecting mergers and acquisitions in the mid-market Reports of “Character Building” Market—Significant Parallels with High Tech Bust—Plus, the Emerging Web 2.0 Vein
AM&AA members hail from all parts of a rich ecosystem of investment bankers, attorneys, private equity, brokers, intermediaries, CPAs and others who specialize in every aspect of architecting, researching, negotiating and executing deals. To make money consistently in M&A, one needs to know how to identify and manage a wide range of risks. The financial system’s painful correction is changing many of the metrics around M&A, but those who can adjust their strategies can do quite well. It’s necessary to accept the new conditions and to play by them. As I listened to speakers briefing the audience on “the new reality,” I kept having flashbacks to the Web 1.0 tech bust: flight to quality, increased due diligence, firms having money but not spending it, intermediaries’ difficulty in changing sellers’ expectations. AM&AA members specialize in U.S.-based manufacturing, and their sources of funding aren’t VCs but investment banks and private equity firms. But they’re essentially in the same business: risk management and relationships. Managing exogenous shocks to their ecosystems. Continue reading Web 2.0 and the Mergers and Acquisitions IndustryMashup of Social Networks and CRM Offers Glimpse of the Future: “Let Prospects Self-Report” But Facebook Data Tickles Privacy Concerns—Will LinkedIn Seize the Day? As a presenter at the Social Networking Conference, I was able to catch some excellent presentations, and one of the most eye-opening was Clara Shih’s “Enterprise Mashups: How Facebook Is Changing Sales and Marketing.” In a word, Clara and Facebook’s Todd Perry mashed up Facebook and Salesforce.com via AppExchange so that a prospect’s profile in Salesforce now includes select Facebook profile information in a separate pane (see illustration, right), providing a much richer “360° view” of the person to Salesforce users. The result is elegant, powerful and pregnant with social and business issues that I’ll explore briefly here. Have you found yourself looking at your LinkedIn network and recognizing too few people? Here’s how to sort it out
“Practice” Will Highlight Behind the Curtain Enterprise Innovation with Web 2.0
Continue reading New Category Debuts on Global Human Capital Just Out: New Social Network Roadmap Provides Risk-managed Approach for Applying Web 2.0 to BusinessPublic Beta Release at Social Network ConferenceExamples of enterprise process innovation feature LinkedIn®
Reexamining “Content” in Light of “Conversation”
Something else is happening on the way to the forum, too: opinions about content are gaining more attention than the content itself, according to Day One keynote Dick Costolo. If so, where does that leave people who “manage” content? There is a whole ecosystem of professionals and vendors that manage content according to Web 1.0 rules, and many of them were here, sharing their visions and tactics for embracing Web 2.0. Day Two keynote Jerome Nadel provided a clue: a shift in emphasis to design: since “users” are creating the opinion content through their “conversation,” I’ll hazard that a key part of the concept of “management” will be providing a better whiteboard that enables people to share what and how they want with whomever they want when they want.
Continue reading World of Mouth Asserts Itself at Web Content 2008 Chicago—Wherefore Art Thou, Control?How Consumer-Generated Content Is Contributing to Transparency in Healthcare
Business DriversConsumer-directed healthcare is an attempt to decrease U.S. healthcare costs by giving healthcare consumers (patients) a financial stake in the healthcare they access. At the consumer level, most programs consist of two parts, a high deductible health policy to protect against catastrophic expenses and a health savings account (HSA), which consumers use to pay the majority of their healthcare expenses. HSAs are tax-advantaged: in most cases, the consumer pays for healthcare cost pre-tax (healthcare costs reduce the tax rate). The consumer can save unused healthcare funds for following years. Continue reading Consumer Disruptors: Healthcare Web 2.0 Innovator Case Study How a “Facebook for Health Conditions” Is Redefining Privacy and Collaboration
Business DriversPatientsLikeMe is a digital social network where patients of chronic, life-changing diseases share detailed quantifiable information about themselves, their diseases and their treatments’ effectiveness. The goal of the site is to improve quality of life by sharing information. Continue reading PatientsLikeMe: Healthcare Web 2.0 Innovator Case Study |
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