Social media marketing Archives - Page 3 of 3 - Christopher S. Rollyson and Associates

Social Networking Conference Case Study: Aubrey Sabala on Building Community with Events

How Digg uses video and physical events to strengthen and grow its online community–and marketing clout: the strategy behind Diggnation, Digg Town Halls, Bigg Digg Shindiggs and Digg Meetups. […]

2009 Vision & Strategy Papers Just Published

Take advantage of breaking Web 2.0 trends to manage risk and enhance rewards in 2009

2008 was a momentous year punctuated by rising economic uncertainty, Web 2.0 innovation in politics and increasing opportunity to create uncommon advantage in many industries. How much can volatility increase? We are on a merry-go-round that’s accelerating; it’s giddy and scary, depending on one’s point of view.

To celebrate and help you to seize the day, I have spent the past week on three articles that represent some of my most important writing of the year:

Web 2.0 Case Study: Obama’s Use of Social Media 2008 Year in Review: Social Media out of the Gate, in Full Run 2009 Predictions and Recommendations […]

Beta Program: The Web 2.0 Ecosystem Audit

An increasingly tangible Web 2.0 ecosystem is growing up around all organizations, but they don’t know what it looks like, much less how to engage it. Your firm’s leaders need to understand how the people you care about are contributing to and learning from the conversations in Web 2.0 venues. Social media means that the ecosystem of market participants around your business is far more actionable than ever before.. and transparent. It’s also easier for your company to engage.. when you know how. The Web 2.0 Ecosystem Audit delivers the picture and understanding. […]

Psst! Want to Break the SNR Beta Program Story?

Opportunity to break the story on new enterprise social network enablement program for marketing, social media, IT and strategy executives […]

Christopher S. Rollyson and Associates

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