Social Media Survey: Reflections

reflectionThe Social Media Club recently asked “social media evangelists” to share their experiences of life in the trenches, helping people to understand the promise and peril of social media, which is highly connected to social networking and Web 2.0. I thought their survey was very well done, so here I am reprinting my answers, and I’m asking you to weigh in with your observations and experiences, too.

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Psst! Want to Break the SNR Beta Program Story?

Opportunity to break the story on new enterprise social network enablement program for marketing, social media, IT and strategy executives […]

Update: Website Redesign 2.0

Companies must take an ecosystem-focused approach to website design in the Web 2.0 era; site-centric design is a relic of the past […]

SNR website soft-launched!

Glad to give a plug to the creator of this theme; it’s the most feature-rich and easiest theme I’ve yet encountered. Will be redoing the blogroll tomorrow (er, later today ,^) and adding a post.

One of the key ideas behind this site it to give interested parties a real-time thread of the Roadmap’s development. For example, soon (shhhh) we’ll be officially unveiling the Roadmap’s beta program. I’ll be speaking at conferences this year and next. Here is where you can come to learn emerging issues and insights as CSRA and clients use and refine the roadmap to push the envelope while managing some of the possible downsides of aggressively adopting disruptive technology and behaviors.

I look forward to the journey! What are your thoughts? What would such a roadmap mean to you?

Status-SNR Launch

Please be patient while this launches, over the weekend, CDT.

Cheers- Chris

San Francisco Social Networking Conference Provides 2008 Mid-Year Adoption Snapshot

Enterprise 2.0 and B2C Web 2.0 Show Serious Traction—But Social Sticky Wickets Remain—How to Trust?

SNC-logoThe Social Networking Conference (SNC) was an excellent place to check the pulse of Web 2.0 adoption from customer and provider perspectives. Producer Marc Lesnick explained in his opening remarks that, in the months preceding this conference, corporations had knocked on his door asking to get involved. His Ticonderoga Ventures had held several SNCs over the past few years, and it had been largely the purview of social networking start-ups and their facilitators. This is a very apt indication of the enterprise adoption predicted by my State of Social Networking Forrester coverage and 2007 Review.

SNC SF 2008 took place July 10-11, 2008 at the UC San Francisco’s Mission Bay Conference Center. It was a focused conference that balanced start-ups’ and enterprises’ innovation—with a dash of perspective from Apple co-founder Steve Wozniak and Social Networking Watch’s Mark Brooks. On the enterprise side, GE’s Grewal and GM’s Denison covered the enterprise 2.0 and B2C Web 2.0 perspectives respectively, while the U.S. Air Force’s Adkins presented nascent cross-boundary collaboration in […]