Post-Product Marketing and Engagement

Drive customer engagement and brand value by focusing on the experience of using your product or service. This is the manna of word of mouth and social computing conversations. […]

How to Manage Your LinkedIn Network Post-Employment or Consulting

How to manage your LinkedIn network when you leave an employer or consulting client: quick checklist […]

Web 2.0 Investment Strategy: Outperform Rivals by Using Adoption Cycle

Web 2.0 investment strategy uses a new adoption model to prepare for the Web 2.0 boom and bust by understanding and managing risks of applying social networks to business and government […]

Just Launched: The Social Network Roadmap Facebook Page

Strategy and plans behind the Social Network Roadmap’s Facebook Page, which Facebook members should benefit the most from the Roadmap and how it can drive their business […]