Twitter: Quick Launch Guide

Twitter quick start guide for executives: get up and running in 30 minutes: overview of privacy, followers/followed, strategy, adding value and account settings. […]

Exploring Twitter: Ten Observations

Reflecting on Twitter’s promise for senior marketing executives and B2B applications plus some tactical tips.. Twitter, tactics, strategy, value proposition, innovation, creativity, crowdsourcing, insight, philosophy […]

Everything you Wanted to Know about Twitter*

Executive summary and guide to Twitter.. microblog, guide, definition, executive, Web 2.0, social, presence, b2b, efficiency, breakthrough […]

LinkedIn and Facebook: Thumbnail Comparison

Reflecting on using LinkedIn and Facebook for business.. brief comparisons of LinkedIn, Facebook and Twitter from a business perspective […]

The Executive’s Guide to LinkedIn to Have a Sibling

Quick thoughts on using Facebook and LinkedIn together to develop business opportunity.. first thoughts on the Executive’s Guide to Facebook—and how it relates to the Executive’s Guide to LinkedIn […]

Pre-Launch Resources

Pre-Launch overview of the Executive’s Guide to Twitter […]

New Video Trailer: The Executive’s Guide to LinkedIn

Announcing the launch of the Executive’s Guide to LinkedIn trailer, “Executive Preview,” which highlights key social network disruptions and offers the Executive’s Guide to LinkedIn as a way for leaders to get smart fast […]

Videocast Session One: The Web 2.0 Ecosystem

The Web 2.0 Ecosystem videocast shows how social networks will disrupt business by changing the economics of building relationships. Learn how LinkedIn can serve as an executive gateway to the Web 2.0 world. […]

In Chicago: LinkedIn's Promise for Driving Global Relationships

Presenting Linkedin for Cross-border relationships and deals 18 February 2009 in Chicago, hosted by the Swedish-American Chambers of Commerce […]

How LinkedIn Changes the Economics of Cross-border Relationships

Summary of how LinkedIn will transform the economics of cross-border deal making.. and opportunities and threats for professionals […]