csra1

Past Issues

Themes

Strategic Opportunities

E-commerce Tools for Digital Transformation

Join Discussions

I invite your voice in these conversations on other blogs:

The Free Chicago Seminars of Experiential Social Media for Nonprofits

Introducing the Free Chicago Seminars Experiential Social Media Nonprofits

Free Chicago Seminars Experiential Social Media ?NonprofitsThe Free Chicago Seminars of Experiential Social Media for Nonprofits and social impact firms aims to help nonprofits and social impact firms to unlock the power of experiential to transform their commitments from their donors, volunteers and other supporters. The series will be offered by CSRA in Chicago starting Summer 2018. Experiential is “the nonprofit way” to do social media because its main goal is serving people, not marketing to them. And it usually produces much better business outcomes than social media and marketing.

I designed this three-part public seminar series for nonprofits and social impact companies, and I’m making it available for free to qualified groups. I’ve pioneered the development of experiential social media since 2006, and I want to share a new way to build trust and commitment from donors, volunteers, partners, clients and other stakeholders to nonprofits and social impact firms.

[…]

How to Boost Employee Support for Nonprofit Fundraising

Free Chicago Seminars Experiential Social Media ?Nonprofits

Employee Support for Nonprofit FundraisingHow to Boost Employee Support for Nonprofit Fundraising reveals that, although employees can be tremendous supporters of nonprofit fundraisers, managers have to navigate some subtle waters to engage employees.

The key to “engagement” is making it voluntary and meaningful to employees as people. I say this because many organizations expect support, but expectation diminishes the voluntary requirement. When management harbors the attitude that employees owe them to promote the fundraiser, this will backfire. Here’s my response to a situation in the Nonprofit Technology Network forums.

A web/social media specialist for family services nonprofit sought advice for increasing employee participation in their annual fundraiser. Most of the responses explained how to use email signatures (someone even suggested appending promotional text to employees’ email signatures globally!). Someone else suggested gift certificates. I took a different tack.

[…]

Elevator Pitches are Dead: Use Scenarios to Network into Jobs

Use Scenarios to Network into Jobs and ContractsUse Scenarios to Network into Jobs and Contracts reveals a new way to break through when you’re looking for new consulting work or employment for yourself, or you’re fundraising for your startup or nonprofit. As these pages detail, I’ve learned that “breaking through the noise” is easy when you play music. You’ll learn how to do it here.

[…]