Increasing Customer Transparency: Real Threat or a Paper Tiger for Marketers?

Should you worry that interacting with your customers on Twitter, Facebook, LinkedIn and blogs will let your competitors poach your customers? How increased transparency affects business and how you can use the trend to drive your competitiveness […]

Preview: PanIIT Enterprise Social Networking Panel

Sneak preview: the only social networking panel at 2009’s PanIIT, featuring insights from executives from Alcatel-Lucent, Allstate and Experian as well as two enterprise social networking consultants. […]

PricewaterhouseCoopers Social Business Case Study

Salvatore Reina shares insights about PricewaterhouseCoopers’ global social networking initiatives.. highlights of internal projects and client engagements […]

Enterprise Social Networking Workshop Extends to Full Day

London enterprise social networking workshop expanded to full day, to address strategy and tactics of planning and executing corporate social networking projects, a godsend for project managers and champions […]

Enterprise Social Network Panel Finalized: To Discuss Innovation with Social Networks

Christopher S. Rollyson hosts enterprise social networking pioneers from Alcatel-Lucent, Allstate and Experian and the author of The Facebook Era. Panel will present case studies and good practices of companies and individuals that are using social networking to advance their businesses and careers […]

New Panel at PanIIT: Social Networks for Disruptive Innovation

Christopher S. Rollyson will lead a panel, “Using Social Networks for Disruptive Innovation,” at the global Pan IIT conference on October 9, 2009 in Chicago. […]

Social Networking Conference Wrap: Adam Pisoni on Enterprise Twitter

Adam Pisoni of Yammer describes the phenomenon of enterprise microblogging, Twitter, as well as some of the organizational dynamics and value proposition.. how “enterprise Twitter” compares to email and how email is broken beyond repair. […]

Cutting Edge Workshop: How to Succeed with Enterprise Social Networks

Enterprise social networking workshop provides approach, framework and tools to make Web 2.0 projects succeed consistently: helps sponsors and managers of Facebook, YouTube, Twitter, LinkedIn, blogs, wikis, Second Life and custom social network projects to measure and manage their progress quantitatively and qualitatively […]

New Social Network Revenue Model to be Released at L.A. Pre-Conference Workshop

Christopher S. Rollyson and Associates will feature its new “path to revenue” Social Network Life Cycle Model during Rollyson’s pre-conference workshop at the Social Networking Conference in Los Angeles on June 24. […]

LinkedIn and Facebook: Thumbnail Comparison

Reflecting on using LinkedIn and Facebook for business.. brief comparisons of LinkedIn, Facebook and Twitter from a business perspective […]